We love data - it's in our DNA.
More importantly, we help organisations leverage the power of data to deliver an amazing customer experience
Our Portfolio
Consultancy
We leverage our multi-industry expertise to provide expert guidance and support to organisations seeking to transform their customer experience from strategy down to front line operations.
Our professional research and peer network give us a competitive advantage through enabling a 360° view of markets, changing expectations and key challenges – ensuring our clients are always ahead of the curve.
Text & Sentiment Analytics
Our best in class text analytics solution identifies, extracts and quantifies any unstructured text data into simple qualitative measures using natural language processing, computational linguistics and topic modelling.
In addition, we combine this with our powerful sentiment mining algorithm to understand emotions, attitudes and opinions towards products or services, enabling swift action in a timely manner. This includes capabilities for social listening, competitor benchmarking and campaign monitoring.
Big data & Journey analytics
Collection and analysis of large, mixed and diverse data sources to uncover market trends, improve predictions and identify relationships between operational and customer data which enable organisations to prioritise focus areas with ease.
Our expertise in journey analytics is where we really set ourselves apart, detecting moments of truth across multiple channels that unearth hidden, end-to-end issues.
Predictive Modelling
We have years of experience building and applying machine learning, artificial intelligence and other neural net techniques to predict future events and forecast trends to support tactical decision making. Our differentiator here is adaptability. We take away the complexity from such models to help clients understand the key business aspects such as propensity to buy, complain and churn.
Reporting & Dashboards
Real time visual analytical tools which help track, analyse and report customer experience metrics or key performance indicators (KPIs) with ease. This is accompanied by our state-of-the-art customer insights dashboard, providing consistent snapshots of the overall customer experience along with personalised recommendations.
Best of all, this service can be easily customised to fit a client’s needs.
Field research
We use an efficient, four tiered approach for field research which makes it simple for clients to gather primary data.
Our approach starts with scoping of key requirements, then recommendations for sampling, followed by implementation of direct (face-to-face, focus groups, customer panels) or indirect (online, phone or post) survey methods and finally collation of raw data.